{"id":4522,"date":"2018-08-29T16:07:45","date_gmt":"2018-08-29T21:07:45","guid":{"rendered":"https:\/\/www.impressline.com.mx\/blog\/?p=4522"},"modified":"2018-09-10T12:00:29","modified_gmt":"2018-09-10T17:00:29","slug":"crear-los-mejores-articulos-promocionales","status":"publish","type":"post","link":"https:\/\/www.impressline.com.mx\/blog\/crear-los-mejores-articulos-promocionales\/","title":{"rendered":"C\u00f3mo crear los mejores art\u00edculos promocionales"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Constantemente hemos hecho \u00e9nfasis en que los <strong>art\u00edculos promocionales <\/strong>funcionan como estrategia de marketing, siempre y cuando consideres algunas caracter\u00edsticas en el producto, el tipo de evento en donde piensas regalarlos y un gran etc\u00e9tera. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sin embargo, aun con todo, debes saber que el regalo promocional ya es un objeto que el cliente espera, y si tu marca ya est\u00e1 consolidada o apenas est\u00e1 arrancando, no est\u00e1 de m\u00e1s en que leas lo siguiente:<\/span><\/p>\n<ol>\n<li><b> Siempre debes pensar en el consumidor<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Este punto de gran importancia pues evitar\u00e1s invertir de m\u00e1s, as\u00ed que piensa en ir un poco m\u00e1s all\u00e1 del regalo promocional de siempre, es decir, si vas a regalar bol\u00edgrafos, haz la diferencia y elige los de tipo ecol\u00f3gico. Tambi\u00e9n piensa por un momento como consumidor y en lo que te gustar\u00eda que te regalar\u00e1n, es decir, <strong>analiza y diversifica, sal del clich\u00e9. <\/strong><\/span><\/p>\n<ol start=\"2\">\n<li><b> Ten en cuenta la utilidad y la fecha<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Con este punto nos referimos a que est\u00e9s al pendiente a los eventos que son tendencia, por ejemplo el mundial de f\u00fatbol o las olimpiadas, puedes regalar llaveros, camisetas o cualquier art\u00edculo tem\u00e1tico. Tampoco olvides la utilidad; a muchos clientes los gana algo tan sencillo como recibir una taza o un termo en \u00e9poca de invierno.\u00a0 \u00bfL\u00f3gico no?<\/span><\/p>\n<ol start=\"3\">\n<li><b> Que tu marca sea visible en el producto<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Recuerda que el promocional por s\u00ed solo ya es la presentaci\u00f3n de tu marca, de tu estilo y valores que pretendes ofrecerle al consumidor mediante tus productos. No est\u00e1 de m\u00e1s que visualices el logo de tu marca en el promocional \u00a1pero ojo! hazlo de manera sofisticada, es decir, cuida el tama\u00f1o de la letra, con ello estar\u00e1s logrando hacer presencia en la mente del consumidor pero sin imponerte, respetando as\u00ed, su criterio de elecci\u00f3n. <\/span><\/p>\n<p>Antes de mandar a bordar miles de plumas con el sello de tu compa\u00f1\u00eda, recuerda estos puntos: s\u00e9 practico, visible y no dejes de ponerte en los zapatos del consumidor&#8230;respeta su derecho a no ser una publicidad andante.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Constantemente hemos hecho \u00e9nfasis en que los art\u00edculos promocionales funcionan como estrategia de marketing, siempre y cuando consideres algunas caracter\u00edsticas en el producto, el tipo de evento en donde piensas regalarlos y un gran etc\u00e9tera. Sin embargo, aun con todo, debes saber que el regalo promocional ya es un objeto que el cliente espera, y [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4522","post","type-post","status-publish","format-standard","hentry","category-otros"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00f3mo crear los mejores art\u00edculos promocionales<\/title>\n<meta name=\"description\" content=\"\u00bfAsistir\u00e1s a un evento y piensas llevar cientos de art\u00edculos promocionales para regalar a los asistentes? 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